Job Description
Key Responsibilities
- Marketing & Brand Promotion: Support the planning and execution of digital and offline marketing campaigns; manage social media, website, WhatsApp, SMS, chatbot and other communication channels; develop marketing content and ensure compliance with brand guidelines.
- Customer Service & Engagement: Respond to customer inquiries across multiple platforms, manage bookings and leads, record and escalate complaints, monitor customer satisfaction, and provide insights to improve customer experience.
- Events & Outreach: Coordinate marketing events, community outreaches, activations and exhibitions, including logistics, branding, suppliers, attendance, content collection and post-event reporting.
- Market Research: Conduct basic market and competitor research, customer surveys, mystery shopping and other research activities; analyze findings and provide insights to support business and marketing decisions.
- Website & SEO: Maintain accurate and up-to-date website content, support SEO and digital content initiatives, monitor basic website performance, and coordinate with technical and creative teams on improvements.
- Administrative & Budget Support: Maintain marketing records and documentation, support procurement and supplier processes, track marketing budgets and expenditure, and prepare reports, presentations and other administrative documents.
- Quality & Compliance: Adhere to the organization’s ISO quality management processes, standards and procedures, contributing to continuous improvement and service quality.
Key Requirements
- Strong understanding of digital marketing, social media management, customer engagement and brand promotion.
- Ability to create and manage marketing and communication content across multiple platforms.
- Good customer service and communication skills, with the ability to handle inquiries and complaints professionally.
- Ability to coordinate events, outreach, campaigns, and multiple stakeholders effectively.
- Good skills in market research, competitor analysis, data collection and reporting.
- Working knowledge of website content management and SEO principles.
- Good administrative, organizational and documentation skills.
- Ability to work with budgets, suppliers, procurement processes and marketing records.
- Proficiency in common digital and office productivity tools and social media platforms.
- Ability to work collaboratively while managing tasks independently and meeting deadlines.
- Commitment to quality standards, ISO requirements, and continuous improvement.
Qualifications & Experience
- Bachelor’s degree in Marketing, Communications, Business Administration, Graphic Design, or a related field.
- Relevant professional training or certification in digital marketing, communications, customer service, or related areas is an added advantage.
- Proficiency in graphic design tools such as Canva, Adobe Photoshop, or similar software.
- Minimum of 2 years of relevant experience in marketing, communications, customer engagement, digital marketing, or a similar role, preferably in a service-oriented organization.
- Experience in event coordination, market research, content development, and campaign reporting is desirable.
- Experience managing websites, SEO, customer relationship management (CRM) platforms, or other digital communication tools is an added advantage.
- Strong written and verbal communication, interpersonal, analytical, and reporting skills.
How to Apply:
All applications will be received and reviewed through the BrighterMonday Portal by clicking on the 'Apply Here' sectio
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